01
Product scope check
We confirm which of your products fall under the GPSR and whether specific EU rules, such as those for toys, electrical equipment or cosmetics, apply as well.
GPSR · For sellers outside the EU
Keep selling to EU customers. GPSR Responsible Person included.
For brands and online sellers in the UK, the US, Asia and elsewhere outside the EU. We check your products, labels and listings and arrange a vetted EU Responsible Person. One contact, one fixed annual fee from €450, agreed in writing.
The complete package
Everything you need to sell in the EU, in one package
You get the EU Responsible Person and the work around it, so your products, parcels and listings show what EU rules ask for.
02
EU Responsible Person
A vetted partner established in the EU takes on the Responsible Person role under a written mandate. Their name and address go on your parcels and listings.
03
Technical documents
We check the technical file for each product family and give you a template and a list of what's missing: description, materials, risks and how you address them, warnings and instructions. If you'd like us to write the files for you, we quote that separately.
04
Labels and inserts
We check the manufacturer and Responsible Person details, product identifiers and safety information on your products, packaging or parcel inserts.
05
Marketplace listings
We prepare the details for your own shop and for the compliance fields on Amazon, Etsy and eBay, and check that they match your labels and records.
06
Ongoing support
If a market surveillance authority or a marketplace asks questions, we coordinate the reply with you and the Responsible Person. We remind you before your renewal.
Paused EU sales in December 2024? Our guide explains what the GPSR actually requires and how to restart without overpaying: How to restart EU sales.
How the Responsible Person role works
Your EU Responsible Person, arranged by us
The GPSR requires an economic operator established in the EU for the consumer products you sell there (Article 16). Legatia arranges this role through a vetted partner established in the EU that specialises in it.
- You sign the written mandate directly with the partner.
- The partner's name and address appear on your parcels and listings. You see who they are in your quote, before you commit.
- Legatia is your single point of contact. We handle onboarding, documents, labels and listings, and coordinate with the partner.
- You pay Legatia one fixed fee for the complete package, including the Responsible Person service.
From quote to selling
Four steps to sell in the EU again
Tell us what you sell
Send your product types, where you sell and roughly how many products you have. Links or photos help, and a short list is enough to start.
Get a written quote
We reply within one business day with what you need and a fixed annual fee. The quote names the Responsible Person partner.
Set up
After a short identity and sanctions check, we review your documents, labels and listings and tell you exactly what to add or change. You sign the mandate with the partner.
Sell and stay covered
You add the Responsible Person details to your parcels and listings and start selling. We stay your contact for questions, authority requests and renewals.
Clear pricing
Fixed annual fees, priced per product family
Many small sellers stopped selling to the EU because Responsible Person fees were charged for each product type. Our fees are per product family, with unlimited products in each family, and the set-up work is included.
Single
€450 per year
1 product family with unlimited products. For example, one product line in several colours and sizes.
- EU Responsible Person through our vetted EU partner
- Set-up for 1 shop or marketplace
Shop
€790 per year
Up to 5 product families with unlimited products in each. For a small brand with a varied range.
- EU Responsible Person through our vetted EU partner
- Set-up for 1 shop or marketplace
Catalogue
€1,290 per year
Up to 20 product families with unlimited products in each. For wider ranges sold in more than one place.
- EU Responsible Person through our vetted EU partner
- Set-up for up to 2 shops or marketplaces
Every package includes
- An EU Responsible Person under a written mandate you sign directly with our partner
- A gap list for your documents, plus the text for your labels or parcel inserts
- The compliance details for your shop or marketplace listings (Article 19)
- Coordination when a market surveillance authority or a marketplace asks questions
- An annual review before renewal, with the renewal price confirmed in writing
- Email support, with a reply within one business day
Good to know
You pay only after our EU partner has confirmed it can accept your products. If it can't, you pay nothing.
Each extra shop or marketplace costs €95 once. Larger ranges and higher-risk products are quoted separately.
Extra authority work or a recall is charged at the partner's rate, and only with your written approval.
Available on request: writing your technical files, translating warnings and instructions, rush set-up and help with blocked listings. We quote these in writing before any work starts.
Get a free quote
Before you compare prices
Why not just pick the cheapest Responsible Person?
A cheap set-up can cost more later. Compare what happens when something goes wrong, not only the annual fee.
LISTINGS
Blocked listings cost more than the fee
If your Responsible Person details are missing or out of date, marketplaces can hide or block your EU listings. eBay, for example, says such listings may not be visible or purchasable to EU buyers. For many sellers, one month without EU sales costs more than the yearly difference between two fees.
SWITCHING
Switching is not free
Your Responsible Person's name and address are on your products, parcels and listings. If a provider stops or turns down your products, you relabel your stock and update every listing.
EXTRAS
A low fee can come with extras
Some providers charge separately for document reviews, authority requests or recalls. We agree the full scope in writing before you pay, and extra work only happens with your approval.
LIABILITY
The role is getting heavier
From 9 December 2026, the authorised representative can be held liable for defective products alongside the importer. Providers will look harder at documents, and some may change their terms. We get your documents in order so your set-up holds.
YOUR TIME
Someone still has to do the work
With a review-only service, you write the label text, fill in each marketplace's fields and answer questions yourself. We do that work with you and stay your contact.
New liability rules
New EU product liability rules from 9 December 2026
New EU rules Applies to products placed on the EU market after 9 December 2026
The EU's new Product Liability Directive (EU) 2024/2853 replaces rules from 1985. Three things change for sellers based outside the EU:
- Your EU representative can be held liable. When the manufacturer is outside the EU, both the importer and the manufacturer's authorised representative can be held liable for damage caused by a defective product. Expect closer checks of your products and documents.
- Your documents matter more. Courts can order evidence to be disclosed, and if it isn't, a product can be presumed defective. Labels and instructions are part of how defectiveness is judged.
- More types of damage are covered. These include medically recognised damage to psychological health and the destruction or corruption of data not used for professional purposes.
Well-prepared documents make set-up with a Responsible Person faster and easier. We help you get them in order.
Practical guidance, not legal advice.
Your contact
Margus Roosipuu
Founder, Legatia.eu
Our Legatia.eu team handles your enquiry from the first question until your listings are live. If your products turn out not to need an EU Responsible Person, we'll tell you. Everything runs by email, so you have a written record of what we agreed.
Email me directly: margus@legatia.eu
Guides for sellers
Read before you decide
UK SELLERS
EU Responsible Person for UK sellers
Why a GB address is not enough, including for Northern Ireland.
Read the guide →ETSY
GPSR for Etsy sellers
The fields Etsy asks for and what they mean for handmade products.
Read the guide →LISTINGS
Marketplace listing checklist
What every online offer must show under Article 19.
Read the checklist →
Questions
GPSR Responsible Person FAQ
Do I need an EU Responsible Person?
If you are based outside the EU and sell consumer products covered by the GPSR to EU customers, yes. A product can only be placed on the EU market if an economic operator established in the EU is responsible for it (Article 16(1)). For most sellers who ship directly from outside the EU, that is an authorised representative appointed by written mandate.
Is Legatia the Responsible Person?
No. The role is performed by a vetted partner established in the EU, and you sign the mandate directly with them. Legatia arranges it as part of the package and stays your point of contact. You see the partner's name in your quote before you commit.
What needs to go on my products and listings?
The Responsible Person's name, postal address and email address must be on the product or on its packaging, the parcel or an accompanying document (Article 16(3)), so a parcel label or printed insert can be enough. Online listings must also show your details as the manufacturer, the Responsible Person's details, information that identifies the product including a picture, and any warnings or safety information (Article 19).
Which products do you accept?
We focus on lower-risk consumer products from small brands, for example homeware, pet accessories, clothing, stationery and gifts. Products covered by specific EU laws, such as toys, electrical equipment, cosmetics or medical devices, need extra checks or a different setup, and some categories may be excluded. We confirm this in your quote.
What does it cost?
From €450 a year. Single is €450 for 1 product family, Shop is €790 for up to 5 and Catalogue is €1,290 for up to 20, with unlimited products in each family and set-up included. Larger ranges and higher-risk products are quoted separately. You pay only after our EU partner has confirmed it can accept your products.
What is a product family?
Products made from the same materials, for the same purpose and covered by the same safety documents. For example, fabric dog collars in 12 colours and 3 sizes are one family, leather collars are a second and dog beds are a third. We confirm your product families in your quote.
What if I add products later?
New products in an existing family are included. If you add a new family during the year, you move to the next package and pay the difference for the rest of the year.
What happens at the end of the year?
The package runs for 12 months. We remind you 30 days before it ends and confirm the renewal price in writing. Fees aren't refunded once the mandate is signed, because the partner's fee has been paid by then.
Do you work with Amazon, Etsy, eBay and Shopify sellers?
Yes. We prepare the details each platform asks for in its compliance fields and check that they match your labels and records. Decisions about listings remain with the platform.
I already have a Responsible Person. Can I switch?
Yes. We check your current setup and plan the change so that your labels, inserts and listings are updated together.
Does this take over my product safety obligations?
No. As the manufacturer, you remain responsible for the safety of your products. The Responsible Person has its own duties, and we help you meet yours, but no service removes the manufacturer's obligations.
Who can you work with?
Businesses outside the EU, for example in the UK, the US, Canada, Australia, China, Hong Kong, Japan or South Korea. We can't work with businesses in Russia or anyone subject to EU sanctions, and every client goes through a short identity and sanctions check.
How long does set-up take?
It depends mostly on how complete your documents are. Your quote includes a realistic timeline.
General information, not legal advice. Requirements depend on the product and the applicable law. See Regulation (EU) 2023/988.
Get your GPSR quote
Tell us what you sell, where you sell it and roughly how many products you have. We reply within one business day.
Marselling OÜ · Reg. no. 16967810 · Tallinn, Estonia. Fees are agreed in writing before you start.